Ralph Lauren have teamed up with House for Hunger to produce this wearable MP3 player.
Led by Avicii and Ash Pournouri – on behalf of House for Hunger – the limited edition Ralph Lauren Playbutton has been created to raise both awareness and money for the global fight against hunger.
The tiny MP3 player includes a preloaded playlist with music from world famous arts, including Nicky Romero, Avicii, Arty, Cazette and Moby. It also has 1.8 GB free storage for your own music – so why not mix a bit of Kylie with Moby!? The player can be recharged and populated by using the supplied USB lead and connecting to a computer.
The money generated from the project will be donated to The Feed Foundation.
The Playbutton is priced at £15 and available from Ralph Lauren here.